Ive been wearing Nectar for about 15 years, thats right all the way back to when they were just a small pop up shop in richmond, va. The quality, variety, & customer service have kept me coming back. I have convinced my parents & friends they are the best too. Plus you cant that lifetime replacement warranty or that 420 sale! I am a customer for life, but would LOVE to see the Hatteras in more vibrant color ways.